
FREE MASTERCLASS
The #1 Secret to Get
the RIGHT Media to
Cover Your Book
BECOME A KNOWN, SEEN, AND UNDERSTOOD
EXPERT AND AUTHOR
Imagine if people not only knew your name and heard your story, but they saw your interviews, followed you on social media, AND bought your book. Not only did your message and story have an impact on their life, but now they know who you are, follow you for your great content, and are more likely to buy your next book, too! (Because hey, we know there’s another one in you!)
In this FREE Masterclass, you will learn:
- The secret to landing and identifying the RIGHT media opportunities for your book
- How to push past the things that are holding you back from going from an unknown name to a known author
- The three steps to executing a successful book launch that gets you in front of media, their audiences, and sells your book
You might also like to know...
- The masterclass will be 60 minutes
- There will be a Q+A at the end
- The replay will be available afterward
- Free gifts you won’t want to miss
Are you ready to be known?
This Masterclass is for you if...
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Despite your best efforts to get your story out there, you’ve hit wall after wall, hearing “no” from publishers, publicists and media
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You’ve spent thousands on publicists who don’t deliver results
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You’re worried the in-house publicity department assigned to promote your book doesn’t have the bandwidth to execute it well
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You’re tired of spinning your wheels, spending hours upon hours trying to Google your way to accessing media gatekeepers and always coming up short
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You’re ready to take the guesswork out of book publicity

Hi, I’m Heather Adams,
the Founder and CEO of Choice Media & Communications.
I credit the beginning of my career in storytelling to my time as the editor of my high school yearbook, where I learned that I was both good at storytelling, and that everyone has a unique story that deserves to be told—just like you.
I’ve spent nearly two decades in the book publishing industry, helping launch more than 100 New York Times bestsellers for some of the biggest leaders, change agents, and authors, AND for unknown authors whose compelling stories demanded they be told.
I work with elite national media outlets—from TODAY and Good Morning America to TIME and USA Today—day in and day out, to secure network package deals, exclusives, first serial rights, and more. I have spent my career building and nurturing relationships with media that have resulted in stellar placements for my clients, and I’m here to teach you how to do the same.
I will help you form the right kind of relationships to secure the right kind of media coverage for your book
This is your book baby, and as a book publicist, it’s my job to help raise it as you share it with the world.
That’s a big responsibility that I don’t take lightly.
Your book baby deserves to be known and seen by as many people as possible. I can help you achieve that and so much more with….
FAQs
How do I get on the TODAY Show?
Do I need to hire a publicist?
How much does this cost?
My book comes out in four months, do I still have time?
You’ve poured your heart and soul into creating your beautiful book baby, and that in and of itself is a feat to behold.
But now it’s time - It’s time to break the cycle of rejection.
It’s time to put an end to the endless Google searches that leave you empty handed. It’s time to invest in yourself instead of being disappointed by those who don’t get results. It’s time to connect with the RIGHT people to secure the RIGHT opportunities.
Your voice matters. You deserve to be known.
It’s time for your book baby to get noticed.
It’s time to watch your audience grow.
It’s time for your story to change more lives.
It’s time to get Book(ed)!
GET BOOK(ED) BY CHOICE